About this trail:
I started this trail when looking into the role of pharmaceutical advertising and marketing to physicians in the health care cost crisis. Will add on other aspects of health care cost containment as I run across suitable info.
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Just what I think after two days in Dr. office waiting room, with two sales reps!
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According to one study, marketing costs are about 30% of a drug manufacturer's budget. There is now one pharmaceutical sales representative for every ten physicians.
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According to one study, marketing costs are about 30% of a drug manufacturer's budget. There is now one pharmaceutical sales representative for every ten physicians.
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Walk-in cash clinic trend promises quick, cheap basic care.




