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<rss xmlns:ps="http://trailfire.com" version="2.0"><channel><title>"Marketing in Web 2.0" by livestrong</title><link>http://www.trailfire.com/livestrong/trails/34605</link><category>livestrong/trails</category><ttl>60</ttl><item><title>Product Development 2.0 (Dion Hinchcliffe&amp;#039;s Web 2.0 Blog)</title><link>http://www.trailfire.com/livestrong/marks/87138</link><description><![CDATA[From the beginning of the effort, they (GM) realized that in a freeform environment created by Web 2.0 tools, that they would only be able to respond to criticism and not control the message.]]></description><category>Marketing in Web 2.0</category><author>livestrong</author><pubDate>Wed, 18 Apr 2007 13:36:20 -0700</pubDate><guid isPermalink="false">trailfire:markId:87138</guid></item><item><title>College Marketing 4.0: Colleges and the Social Web</title><link>http://www.trailfire.com/livestrong/marks/87140</link><description><![CDATA[I suppose that&#39;s the love hate world of the social web: putting the power to message in the hands of customers produces results traditional marketing never could...but marketers lose control over the message itself.]]></description><category>Marketing in Web 2.0</category><author>livestrong</author><pubDate>Wed, 18 Apr 2007 13:35:48 -0700</pubDate><guid isPermalink="false">trailfire:markId:87140</guid></item></channel></rss>
