Website video is winning local paper an audience from Greenslade

#33 of 76 marked pages on the trail Convergent Jlsm by profpbush
http://blogs.guardian.co.uk/greenslade/2007/05/website_video_is_winning_local.html
profpbush's comments
The question, I think, is will video-encouraged traffic pay off for the newspaper?  How much web-site traffic would be needed in order to offset the loss of paper readers?
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